Your best business development tool is showing your work.
Referrals are great until they dry up. Consultants who post consistently on LinkedIn build a pipeline that doesn't depend on anyone else's timing.
of B2B buyers say social media content influenced their purchasing decision.
more inbound inquiries for consultants who share case studies and insights weekly.
of consulting clients research a consultant's LinkedIn before the first call.
Stop waiting for referrals. Start creating demand.
Every consulting engagement generates material worth sharing. The framework you built for a client. The pattern you keep seeing across industries. The question that changed how a leadership team thought about their problem.
Most consultants know they should post but get stuck on the gap between "I had an interesting week" and "here's a polished LinkedIn post." Say Something bridges that gap — it interviews you about your work, respects client confidentiality, and writes posts that position you as someone worth hiring.
Post about the work without exposing the client.
Frameworks and mental models
Share how you think about problems, not who hired you to solve them. 'I keep seeing this pattern across three industries' is compelling without naming anyone.
Industry observations
You're in rooms most people aren't. Share what you're seeing. Market shifts, organizational patterns, common mistakes. This is the content that makes people think 'I should hire this person.'
Lessons from delivery
The project that went sideways and what you learned. The approach that worked better than expected. Honest stories about the craft of consulting build more trust than case studies.
Points of view
Take a position. 'Most companies get X wrong because Y.' Consultants who share clear perspectives attract clients who already agree with their approach.
One post a week changes everything.
You don't need to post daily. One substantive post per week, consistently, is enough to build a presence that generates inbound leads. Say Something makes that sustainable — five minutes describing your week, three drafts back, pick one and post.
The consultants winning on LinkedIn aren't the ones with the most polished content. They're the ones who show up every week with something real to say.
Common questions.
How does posting on LinkedIn help consultants get clients?
89% of consulting clients research a consultant’s LinkedIn before the first call. Posting weekly builds a pipeline of inbound leads that doesn’t depend on referrals or timing.
What can I post about without exposing client work?
Frameworks, industry observations, lessons from delivery, and points of view. Say Something helps you write about how you think without naming who hired you. The best consulting content shares the pattern, not the client.
How much time does this take?
Five minutes per post. Describe your week, get three drafts, pick one. Say Something is designed for people billing by the hour who can’t afford to spend time on content creation.
Is Say Something free?
Yes. You can write posts, grade existing ones, and check for AI-sounding language — all free, no account required.