LinkedIn Post Example: Conference Takeaway

You went to a conference and want to share what you learned. Here's how to make it worth reading instead of posting a recap nobody asked for.

What most people post

Just got back from SaaStr Annual and WOW! 🤯 So many incredible sessions, amazing speakers, and inspiring conversations. The energy was absolutely electric! My top 3 takeaways: 1️⃣ AI is changing everything 2️⃣ Customer success is the new growth engine 3️⃣ Community is king Can't wait for next year! Who else was there? 👇 #saastr #saas #conferences #networking

What actually works

I went to SaaStr expecting to hear about AI. I left thinking about pricing. One session changed how I think about our business. A founder of a $40M ARR company shared that they increased net revenue retention from 105% to 128% by doing one thing: they stopped charging per seat and started charging per outcome. Their customers were adding users to hit ROI faster, not slower. The old model was penalizing the exact behavior they wanted. We sell per seat. Our best customers have 200+ users. Our worst have 3. I'm running the numbers this week to see what usage-based would look like for us. Conferences are full of things you already know packaged as insights. Every once in a while, one session makes you question something fundamental. That's worth the ticket.

Emojis (🤯 👇) — fake excitement
Generic motivational language — "The energy was absolutely electric"
Numbered listicle — "My top 3 takeaways" with no depth
Engagement bait — "Who else was there?"
Hashtag stacking — #saastr #saas #conferences #networking

The good version zeroes in on one specific session, one specific idea, and one specific action the author is taking as a result. It's worth reading because you walk away with the same insight they got — not a list of platitudes about AI and community.

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